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Vote with a Friend (for safety)

The odds of mischief and violence on election day this year are alarmingly high. For your safety, I recommend that you don’t wear any Trump-related hats or clothing. That’s just asking for trouble. 

You might also want to meet a friend or family member near your voting place so you can vote together, just to feel safer. To make it easy to meet up with a friend, I recommend using my start-up’s new app: WhenHub. (It’s free.)

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The Dehypnotizing has Begun

I’m getting reports that people have successfully used my blog post that is designed to dehypnotize Clinton supporters. If you want to try it yourself, here are some tips for maximizing the effect.

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Trump the Closer

I had been wondering if Trump was planning some sort of special closing argument. He did not disappoint. In my opinion, his final ad is the political ad of the year, if not the best ever. Watch it here first and I’ll include my thoughts below.

https://t.co/WvTLumkqxO

Here’s what makes this ad so special:

1. Trump delivers his lines perfectly, like an experienced actor. We haven’t heard him like this before. You probably didn’t think he had this in him. He stays calm and assured, but not cocky. That is an effective counter-framing to Clinton’s framing of Trump as an unpredictable madman. Here Trump comes off as perfectly reasonable and deeply empathetic. 

2. The timing is perfect. This race went so low that even the trolls were starting to gasp for oxygen. Trump made us wait for relief – Hollywood style. He made us crave civility and sanity. And just when we thought it was out of reach, he goes ultra-positive.

But here’s the best part. Clinton has no good options to counter this message. If she stays dark, Trump finishes as the inspirational one. If she tries to match his positive message, she has little chance of doing it this well. 

3. While Obama is out talking about his legacy, and Clinton is out talking about making history as the first woman president, Trump (the narcissist) asks for the American people’s help in draining the swamp and making America great again. That’s one heckuva contrast to end on.

4. The writing for Trump’s speech is great. The editing is great. The production is great. The visual artistry is fantastic. This one will be studied for a long time, not only for its persuasion excellence and production values but also for its strategic timing. 

5. Trump’s strongest message at this point is that Clinton is corrupt in a variety of hard-to-explain ways. People don’t need to understand the details. They just have to hear the message enough. This video uses visual persuasion perfectly to portray the halls of power and corruption versus the people united. The color red is exceptionally well-used. It activates us.

You just witnessed something special. 

You might enjoy my book because Trump’s video was well-made.

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Unhypnotizing a Clinton Supporter

Today I teach you how to unhypnotize a Clinton supporter.

Keep in mind that the strongest form of persuasion is fear. Clinton’s team of persuaders has convinced her followers that Trump is dangerous. If you remove that part of her spell, Trump wins. Here’s how.

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Same Candidates, Different Worlds

Last night I was comparing campaign coverage on CNN and FOX News. It was like seeing two different realities.

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The Persuasion Scorecard Update - One Week Out

As I have taught you over the past year, the strongest form of persuasion involves fear. And the stronger the fear, the better the persuasion. For example, in the primaries, the biggest physical-fear story on the Republican side was terrorism and immigration risks, and that favored Trump’s bad-ass messaging. Result: Trump got the nomination.

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About Leadership

An anxious world watches, and waits, while the American public does its best to select a new leader. Perhaps it would help the process if we agree on what a good leader is.

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A Lesson in Cognitive Dissonance

A few days ago I tweeted a message that induced cognitive dissonance in a lot of Twitter users and some of the bottom-feeding media (Salon, HuffPo). This is a good case study for understanding the phenomenon. Here’s the tweet:

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Watch the Persuasion Battle

If you want to watch the persuasion game-within-the-game, follow me on Twitter @ScottAdamsSays. Here’s the situation so you know what to look for.

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The Bully Party

I’ve been trying to figure out what common trait binds Clinton supporters together. As far as I can tell, the most unifying characteristic is a willingness to bully in all its forms.

If you have a Trump sign in your lawn, they will steal it.

If you have a Trump bumper sticker, they will deface your car.

if you speak of Trump at work you could get fired.

On social media, almost every message I get from a Clinton supporter is a bullying type of message. They insult. They try to shame. They label. And obviously they threaten my livelihood.

We know from Project Veritas that Clinton supporters tried to incite violence at Trump rallies. The media downplays it.

We also know Clinton’s side hired paid trolls to bully online. You don’t hear much about that.

Yesterday, by no coincidence, Huffington Post, Salon, and Daily Kos all published similar-sounding hit pieces on me, presumably to lower my influence. (That reason, plus jealousy, are the only reasons writers write about other writers.)

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