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#peterthiel

Billionaire Branding Mistakes

Peter Thiel recently became one of my favorite billionaires by bankrolling the legal destruction of Gawker who – as most of you already know – totally deserves it. Gawker’s business model is built around destroying the lives of innocent people to attract clicks. Hulk Hogan found that out. Peter Thiel found that out. I found that out. So did a lot of other people. 

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