Sleeper Persuasion with a Trigger
The other day I explained to you that Trump was using “stamina” as a linguistic kill shot against Hillary Clinton. The genius of it – persuasion-wise – is that every normal candidate has some low-energy days. Everyone gets hoarse from too much speech-making. Everyone takes bathroom breaks, and other kinds of breaks. Trump knew that voters would see “evidence” of Clinton’s lack of stamina even when there was no evidence. That’s how confirmation bias works.
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